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Issue 45 2007
Male
Stewardesses
Male Flight
Attendants as a Queer Miscarriage of Justice
By PHIL TIEMEYER
[1] To find work
as a flight attendant in the 1960s took more than affability, patience, good
looks and an openness to travel. While all these traits were certainly
essential, there were also more pernicious criteria that made this field rife
with discrimination. African Americans were only reluctantly hired at the
time, thanks to the work of the NAACP and the New York State Commission on
Human Rights in the late 1950s. Beyond race, the women who took these jobs
were subjected to all sorts of unfair treatment as well. Most airlines refused
to hire married women and forced stewardesses to resign if they chose to marry
while working. Even those stewardesses fortunate enough to keep their jobs
while married risked termination upon pregnancy. Finally, many airlines also
forced their female flight attendants to retire at the age of 32 or 35. As a
result, women remained as flight attendants only two-and-a-half years on
average, with up to 80% of the flight attendant corps at certain airlines
resigning or being dismissed in any given year. (Barry 366) All of this
discrimination was calculated by the airlines to make the flight attendant
synonymous with female sex appeal. This orchestrated regime of hiring and
firing engineered a reality that was meant to seem organic and natural to
airline customers. One airline industry representative testified in 1967 to
what they hoped was now commonly accepted: “Anyone who has ever been on an
airplane and anyone who has ever seen an airplane knows that this is a girl's
job...a young and pretty girl's job.” (EEOC “Transcript” 202)
[2] This essay
considers yet another aspect of the very same discriminatory practices that
made the sexy stewardess the normative model of service in the air: the
homophobic campaign on the part of airlines, in tandem with the media, to keep
men out of the job. Stewards had actually been on the job since the very
beginning of commercial air travel in the late 1920s, with airlines such as
Eastern and Pan American choosing to hire only men up until the labor shortages
of World War II. Yet, the more the airlines tied their fortunes to the sex
appeal of their stewardesses, the more out of place these men became. The
gender segregation established in 1950s America—the same one that forced
Rosie the Riveter back home to her husband and kids—increasingly deemed
the steward incapable of providing the doting emotional and service-oriented
(i.e., womanly) work required aboard a plane.
[3] Meanwhile, the
steward encountered ever more homophobic ridicule, labeled as a man potentially
interested sexually in other men. This notion was only solidified when an
Eastern Airlines steward, William Simpson, was gunned down by two male
prostitutes in a hookup-turned-robbery on Miami's Lovers Lane in early August
1954. When 19-year-old Charles Lawrence confessed to Simpson's murder and
implicated his accomplice, Richard Killen, in the plot, he also began a
homophobic witch hunt in the city by attributing blame for the incident on
Simpson, who “made advances and offered me money, and tried to assault me.” (Collier) Well documented is the fact that
the Simpson scandal escalated the homophobic pitch in the city to new heights.
The local press called for greater vigilance against the corrupting influence
of “sex deviates” (by which they meant Simpson, not his teenage murderers),
while the police and politicians orchestrated a months-long sting operation
designed to close gay bars and clean up gay beaches. (Fejes) Less known is the
impact the Simpson murder had on the flight attendant corps. Quietly, and
beyond the scrutinizing eye of the media, Eastern Airlines cut back on its
hiring of stewards as a result of the negative publicity, reducing new male
hires to a trickle that completely stopped in 1958. Simpson's murder and his
subsequent vilification in the Miami press thereby represented the death knell
of the male flight attendant, as the other main source of jobs for stewards,
Pan Am, stopped hiring men at virtually the same time.
[4] Thus, the
painstaking process of ending discrimination in the flight attendant corps
faced three intimidating obstacles by the 1960s: racism, sexism, and
homophobia. With the help particularly of the 1964 Civil Rights Act, whose
Title VII bars employers from discriminating on the basis of race, religion,
national origin, or sex, all of these obstacles were overcome to some extent.
The flight attendant corps of today, as it was by the 1970s, is both white and
black, female and male, straight and gay. And yet, this three-pronged fight
against discrimination was by no means fought with equal attention or equal
resources devoted to the individual sources of injustice. In fact, by
observing the machinations behind this battle against discrimination, it is
clear how awkward the position of male applicants was in comparison with both
white women and African American women. Indeed, even though the aspiring male
flight attendant would win his day in court and be allowed to return to the
flight attendant corps in 1971, he never enjoyed the support of a vested and
politically influential interest group—whether the lawmakers who crafted
the 1964 Civil Rights Act, the commissioners at the Equal Employment
Opportunity Commission and the federal judges who ultimately interpreted the
Act in favor of men, or flight attendant labor unions. Each of these actors,
to a greater or lesser extent, considered men entering the flight attendant
corps a queer miscarriage of Title VII's intent. At each step of the
legal and judicial process, the obviousness of the claim that women made better
flight attendants went virtually unchallenged, and the concept of a “male
stewardess” was raised as nothing short of a bizarre absurdity, with
potentially scandalous consequences. The male flight attendant's status as
queer—both a gender pariah and a potential homosexual—made the
aspiring male flight attendant a virtual persona non grata, even in victory.
Persona non grata as Plaintiff
[5] The straight
history, if you will, of the male flight attendant's return to work can be told
in a linear, clear-cut way, by referring to the legislative and judicial
history of Title VII of the 1964 Civil Rights Act. This history comprises not
only the legislation itself, but also litigation that began before the Equal
Employment Opportunity Commission in 1965 and ended with a US Court of Appeals
decision in 1971. When the EEOC finally ruled in September 1967 that the
airlines could no longer hire exclusively women as flight attendants, the issue
entered the federal court system. The decisive court case was Diaz v. Pan
Am, in which a family man of Cuban heritage, Celio Diaz, Jr., sued Pan
American Airways for the right to be hired as a flight attendant. While Diaz
himself never was hired by Pan Am, the case that bears his name compelled every
airline in the US to change their hiring policies in 1971 and begin hiring men
for the job.
[6] Yet, this
quick historical account fails to highlight the gender trouble caused by the
question of whether men should be allowed into this career. Demonstrating just
how de-naturalizing this question was in the late 1960s, executives at one
airline, in the heat of the legal battle before the EEOC, actually noted that
the question of whether men were capable of the flight attendant job,
“presented a difficulty to answer because it requires a review and explanation
of something that to the air transport industry is so obvious as to not require
an answer.” (“Sex as a BFOQ” 70) The
obviousness, of course, was that this work could only be done by young and
pretty women. Even one of the main flight attendant unions, the Steward and
Stewardess Division of the Air Line Pilots Association, which was one of the driving
forces behind the cases before the EEOC and was very invested in the Diaz v.
Pan Am decision, would maintain in private correspondence that they, “did
not advocate or come out in favor of male stewardesses.” (Ruby)
[7] Indeed, the
legal process leading to the hearings before the EEOC and ultimately to the Diaz
v. Pan Am court case was not
originally pursued by men who felt aggrieved by the airlines' refusal to hire
them, but rather by women. Some men did in fact seek work as flight attendants
and were denied employment based on their sex; yet, they were relatively few in
number and still had not succeeded by 1967 in cajoling the EEOC, the federal
court system, or state regulatory agencies to rule on their exclusion from the
job. The number of men who were actively seeking out such work is very
difficult to attain, but it is reasonable to expect from an extrapolation of
numbers in subsequent court documents, that Pan Am alone received around 150
written applications a year from men. Of course, the number of female
applications would have well surpassed this number, potentially being even 100
times greater.
[8] Some of these
men also started legal proceedings against the airlines when their applications
were rejected. A lawyer for the EEOC admitted in later court testimony that,
“The EEOC had an opportunity [to seek redress for men], at least as early as
1966, when there were several charges that were filed against Pan Am on this
very issue.” (Gitt 16-17) Similar cases appeared before the New York State
Commission on Human Rights in the same year. Yet, by the time the EEOC
actually convoked hearings on the issue of sex discrimination in the flight
attendant corps in September 1967, they claimed to have only four complaints
from men against all the airlines combined, whereas complaints by women
(especially current flight attendants) numbered over one hundred. (“Coffee,
Tea, or Milk” 15) Thus, until Mr. Diaz finally filed charges in the federal
court system in 1969, the legal proceedings that moved towards a victory for
male flight attendants had not yet gelled behind a case that proceeded to
trial. Instead, the real impetus for forcing the airlines to hire men arose
from the grievances pressed by female flight attendants reeling from the
marriage and age restrictions that kept them poorly paid and only briefly
tenured.
[9] The problem
for the flight attendant unions was that there was no obvious legal basis for
ending discrimination based on marriage or age, which was their main grievance
against the airlines. Of course, it was clear that these restrictions were
sexist, hindering the earning potential and livelihoods of women, and only
women. After all, none of the all-male pilot corps were fired for marrying or
reaching their mid-30s, and even the men still serving as flight attendants
(their numbers were reduced to just four percent of the total by 1967, since
virtually no airline was hiring them) were free from such onerous restrictions.
Yet, the courts and the EEOC fixated on the fact that these women were being
fired because of an additional trait—marriage, pregnancy, or middle
age—beyond just their sex. (Barry 481) According to this literalistic
logic, these women were not discriminated against because of their sex, and
thus could not appeal directly to the protection of Title VII. It would have
been more helpful for the flight attendants' cause if additional legislation
from Congress specified that discrimination based on these additional criteria
of age and marriage was illegal, but this did not happen. The courts would
ultimately have to interpret Title VII to protect married women, a move which
still was a few years away. Meanwhile, even when the Age Discrimination in
Employment Act was passed in 1967, it outlawed discrimination against only those
workers aged 40-65; stewardesses subject to the absurdly low age caps of 32 or
35 were completely overlooked by this legislation.
[10] It was an
EEOC decision from September 1965 that began the labyrinthine path towards
forcing these women's interests into embracing (however half-heartedly) the
cause of male flight attendants. The decision stated that, “an employer's rule
which forbids or restricts the employment of married women and which is not
applicable to married men is a discrimination based upon sex prohibited by
Title VII of the Civil Rights Act.” (“Sex as a BFOQ” 72) Of course, the labor
unions representing flight attendants were delighted by this pronouncement, as
it gave them a very solid legal basis for arguing that discrimination based on
marriage should be ended, especially since stewards and pilots were free to
marry. However, just 12 days after publishing this marriage guideline, the
EEOC gave the unions some unwelcome news. In response to a direct query from
the airlines as to whether this guideline from the EEOC affected their
treatment of stewardesses, the EEOC General Counsel replied:
Subject to a further interpretation of
Title VII by the Commission, it would be my opinion that the rule announced by
Chairman Roosevelt would not apply to airline stewardesses...If an airline may
give preference to females only as stewardesses, i.e., if sex is a bona fide
occupational qualification for the job of airline stewardesses, it would follow
that an airline company could impose further qualifications with respect to
such jobs and require that the employee be single and under a certain age.
These additional qualifications would be consistent with the original
qualification that the employee be a woman. (Barry 451)
[11] The EEOC
thereby offered to the airline industry an opportunity to use a legal loophole
contained within Title VII of the Civil Rights Act itself. The “bona fide
occupation qualification” (BFOQ) allowed employers to continue hiring only
persons of one sex, but only in those cases where this exclusionary hiring was
“reasonably necessary to the normal operation” of any particular business.
(Title VII) A strict interpretation of the BFOQ would allow employers to hire
exclusively one sex in very limited cases, as a theater troupe filling a female
or a male role. A more expansive application of the BFOQ, however, would have
allowed individual companies, such as the airlines, to determine when one sex
alone was needed for their “normal operation.” Thus, in a follow-up letter to
the EEOC, dated March 25, 1966, Northwest Airlines—later joined by the
Air Transport Association of America (ATA), the umbrella advocacy group for all
commercial airlines—officially requested a written interpretation,
accompanied by hearings, on the question of whether “sex is a bona fide
occupational qualification for the position of airline stewardess.” (EEOC
“Decisions” 4012) From this point onwards, the issues of utmost concern to
stewardesses would depend on proving that men could do their job just as well,
despite the widespread reticence to see men in this line of work.
Convoluted Path to Justice
[12] Taking a step back in time from the EEOC
deliberations of September 1967, it is clear that the confusion arising out of
the BFOQ clause of Title VII was a purposeful ambiguity, left there by
lawmakers fiercely divided on the wisdom of including sex as a part of the 1964
Civil Rights Act. Likewise, the proceedings in Congress also foreshadow the
very awkward manner in which men would subsequently be considered in sex
discrimination cases. The gender trouble lurking behind Title VII began at the
very moment that the 1964 Civil Rights Act was being legislated.
[13] Even though the Act in its final form prevented
employers from discriminating on the basis of sex, it was not originally
intended to do so. In the aftermath of the Kennedy assassination, a race-based
civil rights bill—after years of fruitless attempts—finally made
its way to the floor of the House of Representatives. Yet, it did so without
any consideration of sex at all. Finally, in a last-minute attempt to kill the
controversial race bill, a Southern Congressman and powerful Chairman of the
House Rules Committee, Howard Smith, proposed adding sex to the bill. Smith's
motion took place two days before the bill's passage and was discussed for all
of one hour. The corresponding vote on the sex amendment found support among
some Republicans who were sympathetic to women's rights issues, but its margin
of victory was provided by Southern Democrats, who were virtually unanimous in
their opposition to the Civil Rights Bill. The Southerners' embrace of the sex
clause was clearly a ruse designed to water down support for the bill among
Northern representatives, in the hopes that enough of them would now vote
against the final version of the bill to kill it altogether. Smith's
maneuverings were, however, unsuccessful in the end, as the Civil Rights Act
passed both the House and the Senate with the sex provision in tact.
[14] The BFOQ exemption for sex was key to the
controversial bill's passage, as it helped to assure uneasy
Congressmen—and the American public at large—that Title VII would
not spell the collapse of separate spheres for men and women in the workplace.
Representatives in Congress could vote for this bill while still reassuring
their constituents that customary distinctions between the sexes would be
maintained. Thus, even strong supporters of the sex addendum to Title VII
sought to minimize its potential overall impact on society, promoting the BFOQ
as a safety valve against unwanted gender transgression. Republican
Representative Charles Goodell of New York, the crafter of the BFOQ provision,
added this reassuring comment to the House floor debate:
There are so many instances where the matter of sex is a bona fide
occupational qualification. For instance, I think of an elderly woman who wants
a female nurse. There are many things of this nature which are bona fide
occupational qualifications, and it seems to me they would be properly considered
here as an exception. (Congressional Record 2577)
Goodell's
comment aptly illustrates several key features of dominant thinking regarding
Title VII upon its passage: first, it stresses a potentially expansive reading
of the BFOQ for sex (“there are so many instances...”), and second, it subtly
raises the specter of absurd gender anomalies. After all, lurking in the
background of this reassuring comment by the Congressman is a rather ominous
figure: the male nurse, who might seek to serve, comfort, even per necessity
touch the woman, all in the name of the 1964 Civil Rights Act. Goodell's
comment attempted to make it clear that Congress was not intending, nor would
it allow, such unwelcome forays across the gender divide as embodied in the
male nurse.
[15] While using the specter of
a male nurse to both alarm and assuage critics of Title VII, Goodell, in his
comments, also opened up a slippery slope for future arbiters of sex
discrimination, as he very clearly implied that customer preference should be
considered as a basis for hiring only men or only women. Yet, for flight
attendants, as for nurses, public opinion was quite clear: these jobs were
regarded as the proper domain only of women. Goodell's remarks and the
legislative compromise of the BFOQ thereby exposed a large interpretive hole
that future EEOC deliberations and court decisions would have to clarify:
should the BFOQ be interpreted narrowly or broadly, and what role should public
preference play in designating a job as appropriate only to one sex?
[16] Before the
“male stewardess” had his hearing before the EEOC, there was plenty of reason
to believe that the Commission would be an equally suspicious audience for
issues of gender-nonconformity. Feminist activist Ruth Rosen, in her book The
World Split Open, noted that the first executive director of the EEOC,
Herman Edelsberg, considered Title VII, “a fluke...conceived out of wedlock.” His
lurid metaphor could not better demonstrate the Commission's intention to
interpret Title VII in ways consistent with the heterosexist normativities of
the day: no gender-bending, no unclaimed women, no sexually perverse men.
Institutions like paying men a “family wage” while paying women significantly
less and keeping strong divides between “men's work” and “women's work” would
be maintained in the EEOC's early years. In defending the EEOC's reticence on
sex discrimination, Edelsberg again utilized Congressman Goodell's tactic of
employing the male gender transgressor as an object of hysteria: “There are people on
this commission who think that no man should be required to have a male
secretary and I am one of them.” (Rosen 72)
[17] Of course,
this invocation of the queer male was in practice designed to inhibit progress
for women in the workplace. As a member of the EEOC general counsel's office,
Sonia Pressman Fuentes, recalls, “If
you're saying that people think the EEOC did the same thing for women as it did
for blacks, let me tell you, it took letters, it took picketing, it took
lawsuits to get the commission to move in the area of women's rights.”
(Danovitch) Indeed, the founding of the National Organization for Women in
1966 arose directly out of the EEOC's failure to enforce Title VII regarding
sex, which Betty Friedan and about 60 other women (including Fuentes and EEOC
commissioner Aileen Hernandez) refused to tolerate. These women and
sympathetic men would be the ones to write the letters, picket, and pursue
legal action, making the young EEOC an epicenter for NOW's activities early on.
[18] Not surprisingly,
then, the EEOC delayed action on grievances that arose from flight attendants
in the mid-to-late 1960s. The EEOC opened its doors in July 1965, right when
stewardesses at certain airlines, especially American and United Airlines, were
embroiled in crisis. These airlines were arguably the most aggressive
offenders of age and marriage discrimination, since several airlines never had
such prohibitions, while others were gradually revising these policies in the
mid-1960s in the face of union opposition. Stewardesses at American and
United, however, felt doubly pressed. The age restrictions imposed on
stewardesses at American actually dated only from the mid-1950s and were just
starting to force women out of work for the first time in the early 1960s. By
1965, this small trickle of forcibly retired stewardesses was becoming more
constant; more and more women were voicing frustration to their union and
demanding redress from the EEOC. United, meanwhile, in a particularly
pernicious move, actually instilled a new age restriction of 32 on their
stewardesses in 1966, right when other airlines were dismantling their own
policies.
[19] At the same
time, the long-held corporate policy at American Airlines of firing
stewardesses upon marriage had finally been officially written into the
collective bargaining agreement, while also providing what stewardesses hoped
was a way to marry and keep their jobs. The new contract from October 1965
provided that: “The Company may, at its option, release from employment a
married stewardess at any time following the expiration of six (6) months after
her marriage or pregnancy.” The wording of the new contract, which suggested
greater flexibility from American regarding marriage (“at its option”) led many
stewardesses who had previously concealed their marriages to come clean with
the airline. The response of American was, however, as draconian as ever; in
January 1966, the airline informed its stewardesses that forced retirement upon
marriage would continue to be universally applied: “The Company will release
from employment a married stewardess on the last day of the sixth month
following the original date of marriage...Concealment from the Company of the
fact of marriage was and remains a cause for discharge.” (EEOC “Decisions”
4010) Dozens of stewardesses from various airlines thereby filed grievances
with the EEOC within days of the Commission's grand opening. Yet, due to the
legal maneuverings described above, the EEOC by 1967 still had taken almost no
action on complaints by either female flight attendants or the few male
applicants for the job. The Commission's hearings in September 1967 were
designed finally to break through this log jam, by developing a definitive
interpretation of the BFOQ provision of Title VII that would apply to flight
attendants and establish a precedent for other careers as well.
The Male as Trojan Horse
[20] It is hardly
surprising that the hearings before the EEOC in September 1967, pitting the
airlines against the interests of flight attendants, involved two groups
speaking to seemingly different topics. While the EEOC had set the legal
agenda item (is sex a BFOQ for the position of “stewardess”), the flight
attendant unions and their supporters deemed this question to be off-topic. As
the attorney for the Transportation Workers Union, representative of a majority
of flight attendants, noted at the beginning of the hearings, “...Our area of
concern here is not whether the flight attendant is a male or a female...but
whether the female flight attendant is being illegally discriminated against
because of her sex.” (EEOC “Transcript” 27) In conjunction with such
sentiments, the flight attendants filled their part of the hearing's docket
with representatives who spoke exclusively of the abuse endured by women as a
result of age and marriage restrictions. Speakers called to testify included
not only union representatives, but also Betty Friedan of NOW and Marjorie
Marcous of the National Women's Party, both of whom lent their clout as activists
to the female flight attendants' cause. All of these witnesses' testimony
cohered around the argument that a ruling against them by the EEOC would
dismantle the increasing number of victories gained by collective bargaining.
The attorney for the Transportation Workers Union, Mr. Asher Schwartz,
continued:
If this Commission should declare sex
to be a bona fide occupational qualification as requested by the carriers for
the position of flight attendant, it would put TWU's fight against
discrimination on account of sex back to the frustrating days when the fight
began and it would undo all the progress that has been made thus far in
eliminating such discrimination. Industry representatives would be...in a
position to assert as they have never been able to assert to this date, that
the Equal Employment Opportunity Commission's determination is
justification—governmental justification, no less—for continuing
and even enlarging its discriminatory practices based on sex. (EEOC
“Transcript” 25)
[21] In contrast
to the unions' focus on women and their plight for justice,
representatives of the airlines limited their remarks to men and their
shortcomings as flight attendants. Not wanting to justify the largely
unpopular policies of age and marriage discrimination, the airlines stuck
strictly to the juridical issue at hand: asserting that there were key reasons
why women as a group were better at the flight attendant job than men. While
thereby employing the male flight attendant as a sort of Trojan horse (forcing
the EEOC to focus on him would allow them to attain the victory they truly
sought: a young, unmarried corps of stewardesses), the attorney for the Airline
Transport Association, Mr. Jesse Freidin, accused the unions of exactly the
same thing:
And
here I want to suggest to you, Mister Chairman and Members of the Commission,
that this question of sex as a qualification for the post of flight attendant
is...a synthetic issue. The real issue is and always has been the age and
marriage practices of the airlines over which this Commission has no
jurisdiction. It was put in the form of sex not because sex was an issue in
fact, but because the Unions thought that was the only way by means of which
the age and marriage questions could be brought to the Commission's attention.
(EEOC “Transcript” 16-17)
Freidin later
goes on to note even more directly, though somewhat untruthfully:
Our view [is] that
this sex is a sham issue...that neither the stewardesses nor the Union believe we
ought to hire men, men do not believe we ought to hire men—we, as a
matter of fact, are not aware of any complaint filed with your Commission by a
man that he has been improperly denied employment as a flight attendant. (EEOC
“Transcript” 20)
[22] In the course
of the hearings, the specter of the male flight attendant was thereafter
mobilized by both parties in a variety of self-serving ways. The unions
typically ignored aspiring male flight attendants and their interest in the
case at hand, but at the same time depended on the existence of
currently-serving stewards to have standing against the airlines in the first
place. After all, according to the logic of the EEOC, stewardesses' attainment
of the rights to marry and to work into middle age relied on the stewards'
already enjoying such rights. Thus, in a typical deployment of the male figure
by the unions, a United Airlines pilot, on behalf of the flight attendants
union, noted:
In my view, and you may agree, the
airline is no less attractive to us as passengers from the sales point of view
because it permits stewardesses to continue their careers regardless of age or
marital status. Many airlines, including my own, use male flight attendants as
well as females. While the ladies far outnumber the men, the fact remains that
in no case of which I am aware is a male flight attendant disqualified by age
or marriage from continuing his career...[Y]et I can affirm having commanded
flights on which both male and female flight attendants were assigned, that the
male flight attendant performs essentially the same function as the female
counterpart, but many airlines, including my own, use sex, age and marital
status as a basis for distinguishing between them. (EEOC “Transcript” 152)
In this example, the male flight
attendant simply stands in as the more privileged counterpart of the female,
not at all as someone whose own dignity is compromised by the airlines.
[23] The airlines
spent a good deal more time talking about the male flight attendant, yet in no
less self-serving ways. To win the case, they had to accomplish two daunting
tasks: first, prove that men by their nature lack the necessary skills for the
job, and second, explain away the fact that 700 men in 1967 were performing the
job quite satisfactorily despite their sex. Thus, in their testimony the
airlines unveiled a strategy of focusing on the flight attendants' duties as
highly emotion-based and servile (and thereby essentially “women's work”).
This was even more true, so the airlines claimed, in the jet age of the 1960s
than it was in the 1950s, when the majority of the still-serving stewards were
hired. One of the clearest articulations of the so-called “feminine
attributes” of the flight attendant job is found in a supporting document
presented to the EEOC by United Air Lines. In a subsection of the report
entitled “This is a Female Job,” the airline focuses on the demands placed on
flight attendants beyond the mechanical tasks of providing for passengers'
safety and serving them refreshments. In their view, the job, “consists of
achieving quickly a personal relationship with passengers, gaining their
confidence, nursing them, pampering them, encouraging them, relieving their
tensions, entertaining or distracting them.” They continue by categorically
denying that men could undertake such a job:
In the course of the past thirty-six
years the airlines, including United Air Lines, have concluded that this
job, embodying these objectives cannot be fulfilled by men—men can
carry trays, and hang up coats and assist in event of the rare
emergency—they cannot convey the charm, the tact, the grace, the
liveliness that young girls can—particularly to men, who comprise the
vast majority of airline passengers. In short, men can do a part of the
job—the mechanical part; they cannot do all of the job—they cannot
create for the passenger the psychological impression of a memorable occasion;
they cannot, by their presence, their appearance, their grace or their warmth,
add to the pleasure of the trip, the loveliness of the environment or the ego
of the male passenger. (“Sex as a BFOQ” 11)
[24] As for how to
explain the existence of men already serving as flight attendants, several
airline managers offered various rationales: flight attendants no longer needed
to carry baggage as in the early days of flight, and more women and
children were flying, requiring greater attention by female attendants.
Overall, however, Frank Sharp, Vice President of Eastern Airlines, best
summarized the airlines' claims:
The change in the airline industry
resulted in a change in the type of applicants a carrier could expect for the
flight attendant job. The job no longer appeals on the basis of danger,
calling for an adventurous spirit...The male applicant could no longer expect to
be admired by his friends as one holding a job that required a certain dash of
spirit but rather they as applicant[s] for the job, in the eyes of the public
were more and more thought of as taking a job for women...The adventure was gone
but to replace it was the glamour of travel, the smart, attractive uniforms,
the opportunity to meet and deal with broad segments of the public. (EEOC
“Transcript” 101)
Mr. Sharp's view does better than
simply ignore or erase the existing corps of male flight attendants. Indeed,
he memorializes them as noble remnants of a bygone era, like Native Americans
whose world has changed beneath their feet, so that no man of the current age
would choose to take his position. Furthermore, any man seeking such a
gender-bending position would be viewed as an emasculated, effeminate
aberration out of touch with the cultural expectations befitting his manhood.
[25] Thus, on a
day when the EEOC decided to enable future men to take the job of flight
attendant, male voices were strikingly absent. They were often talked about,
especially in condescending and patronizing ways by members of airline
management. But they never had the chance to defend their record or prove
their future worth. The unions' choice to ignore these men may simply reflect
concern for public relations, so that they would not become his advocate in the
face of a public, a Commission, and a press corps that found the concept of a
“male stewardess” quite laughable. Whatever their ultimate motives, the
female-dominated unions clearly expressed that male flight attendants simply
were not their concern, especially at a time when only four percent of their
membership was male...and when such a high percentage of their women were losing
their jobs for blatantly unjust reasons.
[26]
The airlines, of course, could expect that the same stigma of queerness
surrounding the “male stewardess” would play to their advantage in front of the
Commission and in the sphere of public opinion. By trumpeting the emasculating
aspects of the job, they could reaffirm the commonly-suspected unnaturalness of
a man who would seek out such work. As their argument so clearly lacked a
solid logical integrity (having to refute that any man could do the job well,
even as men already were doing the job quite satisfactorily), any reliance on
queer-baiting would be essential for their ultimate success in the proceedings.
[27] Maybe the
oddest outcome of this queer man's day in court (or at least at these EEOC
hearings), however, is that he was successful in maintaining his job and
securing a place for more men to enter the profession of flight attendant. In
a 3-1 decision, the EEOC Commissioners ruled as a result of the September 1967
hearings that female sex was not a bona fide occupational qualification for the
job of flight attendant. A short while thereafter, the EEOC granted permission
to Celio Diaz and a few other men to pursue their grievances against the
airlines in federal court. Of course, the Commission was likely more swayed by
the arguments regarding age and marriage presented by the unions and women's
rights groups than by a genuine concern for male applicants. Yet, in a move
befitting such an awkward proceeding, the actual judgment by the EEOC displaces
the women's concerns to a footnote, while highlighting the males' concern front
and center:
The record reveals
that, although a number of different approaches can be taken to the question of
whether sex is a bona fide occupational qualification, the most important
factor is whether the basic duties of a flight cabin attendant—whether he
or she be called a purser, hostess, steward, or stewardess—can be
satisfactorily performed by members of both sexes. Accordingly, an airline
which refuses to hire and employ members of a particular sex for the position
of flight cabin attendant thereby violates the Act. (EEOC “Flight Cabin
Attendant”)
The footnote immediately follows
these sentences, noting that, “the legality of various other airline policies
and practices,” including the age and marriage restrictions imposed on females,
would be considered in later EEOC decisions, all of which supported the claims
of flight attendants.
Queer Caricatures
[28] Perhaps it
was the text of the EEOC conclusion that led media accounts to portray the
decision as a victory for the aspirant male flight attendant, while neglecting
the stewardesses' concerns that dominated the hearings. More likely, however,
it was the salacious potential of both scaring and delighting their readers
with the prospect of “male stewardesses” that caused them to neglect the
hearings' true focus. The mainstream press such as the Wall Street Journal,
forsaking its veneer of objectivity, suffused its article on the EEOC decision
with homophobic panic; it opened by noting: “A broad-shouldered six-footer with
a crew cut may be serving you inflight martinis in the future and telling you
to fasten your seat belts and observe the no-smoking signs.” (“Coffee, Tea, or Milk” 15)
[29] The staff
reporter did go on to note that there were now four cases from men refused
employment as flight attendants before the EEOC, while there were, “more than
100 pending complaints that airlines have established special rules for women
alone, such as requiring stewardesses to stop flying when they marry or reach a
certain age.” The unnamed staff reporter, however, failed to explain how the
cases brought by women were inextricably tied to the question of sex as a BFOQ
for the job. Even a discerning reader would feel perplexed as to why the EEOC
leapfrogged these women's pertinent concerns to address the far more perverse
concerns of men seeking to be flight attendants.
[30] Other
mainstream media feasted on the prospect of “male stewardesses” with even
greater vigor. The Miami Herald in particular, published in a city
whose fortunes (perhaps more than any other in America) were tied to commercial
aviation, attacked the decision most harshly. Soon after the decision came
from Washington, the Herald's weekly Tropic Magazine ran a
full-page image of a burly man in a mini-skirt, knee-length stockings, beret
and purse, with the headline, “...Is This Any Way to Ruin an Airline?” The
article's author, Jon Nordheimer, begins his rant in this manner: “Here's the
worst thing that could happen to commercial airlines...The male stewardess, that's
what! Lurking in unemployment lines all over the country are men who are
plotting to wrest control of the coffee-tea-or-milk trade and kick those
gorgeous girls out of the aisle. Blame the whole mess on Washington.” He
concludes his diatribe against the EEOC in a testosterone-laden fit: “Anybody
who calls a stewardess a 'sexless attendant' is not a gentleman and deserves a
punch in the nose.” (Nordheimer) A similar, yet more political, observation
came from James Kilpatrick on the Herald's Viewpoint page of March 4, 1968. His article was
headlined “Down With Equal Opportunity: Day of the He-Stewardess Is Upon Us”
and went on to question the EEOC's legitimacy as a corrective to
discrimination. Embracing William Buckley's derisive designation of the EEOC
as the “Equempoppocom” (surely a play on the word “poppycock”) and his
corresponding desire to abolish the organization, Kilpatrick bemoans the loss
of his “right to girl-watch.” And he employs outright homophobia directed at
the “he-stewardess” in his highest rhetorical critique of sex-based civil
rights: “Can you imagine a male in one of those Braniff costumes?...Is there
anything less aesthetic than the masculine rear end? But the Equempoppocom has
spoken...” Not surprisingly, Kilpatrick completely neglects the age and marriage
restrictions designed to provide him highly stimulating sexual thrills at the
lowest possible wages. (Kilpatrick)
[31] Even the
nascent gay press, in the example of the Los Angeles Advocate, fails to
grasp the importance of the EEOC's decision and its potential for reshaping
society in less sexist ways. In its March 1968 editorial entitled “The Only
Way to Fly,” the magazine welcomes the EEOC decision, but only because it
empowers its gay readers as sex-fixated consumers of air travel invested in
achieving equality for the gay male sexual gaze:
All we can say is, 'Dammit, it's about
time.'...We who have a different idea of the fair sex have been sorely abused by
the airlines. Thousands of miles of bouncing boobies and saccharine smiles.
Even the other inmates of those flying tubes don't offer much
diversion—fat businessmen who melt over into your precious space,
neurotic females who are afraid all conversation inevitably leads to SEX. The
occasional serviceman usually winds up not in the seat next to yours, but
sandwiched between two elderly matrons intent on sending him cookies (the dirty
old hags). All this, we hope, will soon change...Who knows? That trite old bit
of humor, 'Coffee, tea, or ME?' may soon take on a new, fresh, and exciting
meaning. (“Only Way to Fly”)
[32] While
certainly scoring points for brazen humor, the Advocate's take on the
EEOC decision nonetheless exhibits the highest danger of gay male camp: its
effort to score a self-affirming laugh comes at the expense of a fuller
critique of sexism and homophobia. The underlying issues of financial
opportunity for men as well as women are completely ignored, especially the
grievances of stewardesses (some of them lesbians) fighting for access to a
long-term, well-paid career outside the domestic sphere. Yet, most
surprisingly perhaps, the Advocate fails to recognize how solidly gay
the male flight attendant corps of the 1970s would become. The editors
completely ignore how future male flight attendants would provide essential
visibility for the community, finally allowing Americans all around the
country, even Omaha, Tallahassee, and Salt Lake City, a first face-to-face
encounter with a gay man. They also fail to envision how a politically
active, unionized corps of gays in the American workplace would expend
significant energy in the post-Stonewall moment promoting gay rights. Instead,
the Advocate's campy embrace of male stewardesses seems as equally
classist and sexist as the mainstream media's attack on them. Indeed, the Advocate's
future silence about male flight attendants—even as it deified gay
soldiers, police officers, and athletes—makes one wonder whether these
“he-stewardesses” weren't just a little too queer even for the mainstream gays
who composed the Advocate's early readership.
Conclusion: Getting to the
Depths of “Homosexual Panic”
[33] The State of
Florida sought a conviction of first-degree murder for the killers of Eastern
Airlines steward William Simpson back in 1954. Legally speaking, they had no
choice. Simpson's death, whether premeditated or not, occurred in the process
of a robbery, as the two 19-year-olds admitted they had been “rolling
homosexuals” (posing as prostitutes in order to rob them) for over five months.
The jury in the trial, however, never seriously contemplated a conviction for
first degree murder. Instead, they handed down a verdict of manslaughter to
both perpetrators, which carried a maximum penalty of 20 years rather than
death by the electric chair. The crucial testimony in the case likely came
from Charles Lawrence, who pulled the trigger in the murder. Lawrence claimed
he drew the gun on Simpson, because “I was afraid he would attack me—make
a sexual attack on me.” (Smith) The jurors who decided the case apparently
were very much sympathetic to Lawrence's account. The Miami Herald even
reported the claims of one juror that “the youths' accusations of homosexuality
against Simpson 'made a big difference' in the jury's thinking.” (Rundell) The
jury's decision to choose a manslaughter verdict over murder was so legally
suspect (given that the crime occurred in the context of a robbery) that the
two youths immediately appealed their case to the Florida Supreme Court, which
nonetheless upheld the verdict.
[34] The defense
in the Simpson case illustrates a successful deployment of homophobic hysteria
for the benefit of those who commit crimes against gays and lesbians. Known in
legal circles as “homosexual panic” and utilized in courtrooms throughout the
postwar era, it is actually closely tied to the dynamic found in the legal
proceedings regarding male flight attendants and Title VII. By means of
homosexual panic, a behavior otherwise deemed extra-legal becomes permissible
(or at least forgivable), as the transgression gets attributed to the
aggressive behavior of the queer, not the queer-basher. Metaphorically
speaking, the “male stewardess” put on trial by the airlines and the press
fifteen years after Simpson's murder also fits the bill of the aggressive homosexual
deserving of a beating. In his case, the uppity queer seeks not only access to
the workplace, but also to an eroticized space of straight-male scopophilia
where the “young and pretty girl” is the only admissible object of desire.
There may be no legal justification for excluding him, so the reasoning of
homosexual panic goes, but the visceral reaction of revulsion and threat in the
male passenger more than warrants overlooking the law's logical application.
[35] Yet, however
visceral (and therefore beyond the scope of rationality) the reactions to
gender non-conformity or same-sex desire are, they also require closer
inspection to see who deploys such venom and for what gain. In the case of the
aspiring male flight attendant, the airlines were certainly the inciters of
such queer-baiting. But they counted on an approving ear from elsewhere,
especially the EEOC Commissioners charged with implementing the will of
Congress, both of whom—the EEOC and Congressmen—had already raised
the male nurse and male secretary as objects of alarm. Without question, the
female “sexy stew” of the 1960s was a boon for the airlines. Her motherly care
coupled with her young, buxom physique amounted to an unpaid asset and became a
marketable source of brand loyalty among male businessmen—the most
lucrative consumers in the skies. In a fiercely competitive market where each
airline essentially offered the same product—same jets, same
destinations—the individualized feminine allure of the stewardess gave
each airline a unique face, which in turn bestowed a brand loyalty (recall the
National Airlines ads from the early 1970s: “I'm Margie, Fly Me. Fly Margie,
Fly National.”). A male flight attendant simply could not signify that same
sort of eroticized motherhood/madamhood which was part of the airlines'
money-making strategy.
[36] At the same
time, keeping age and marriage restrictions in place—and keeping men out
of the flight attendant corps—assured the airlines that labor costs would
stay down. While stewardesses left the workplace (usually due to marriage)
within just a few years, the men hired in the 1950s stayed in their jobs much
longer. Employees lasting longer also ascended the company's pay scale into
higher hourly wages, greater vacation benefits, increased pension payments, and
more scheduling autonomy. They also were prone to become more active in their
union and more aware of ways that collective bargaining could work for them and
their fellow employees. Thus, a heavily “young and pretty girl” contingent among
flight attendants had distinct financial advantages for the airlines. NOW
President Betty Friedan, who testified on behalf of female flight attendants at
the 1967 EEOC hearings, pointed to this fact when she asked rhetorically, “Is
there not an economic aspect here that really explains the intent of the
airlines to be able to continue their discriminatory practices, to be able to
force the women who work on their airlines to resign at 32 or at marriage?”
(EEOC “Transcript” 42-43) If Friedan were not so one-dimensional in her
advocacy solely of women's rights, she might well have added that keeping men
out of the job was an equally pernicious, economically motivated act of
discrimination.
[37] Thus, even as
the homosexual panic in the case of flight attendants was immediate,
uncontrolled and visceral, it was also calculated and orchestrated in ways that
inevitably benefited the pocketbooks of the airlines. A similar schizophrenia
is on display on the part of the unions, the EEOC, and eventually the federal
courts when confronted by a man who aspires to do women's work. At once,
their visceral reactions to queerness obscure their willingness to recognize
the “male stewardess” as a person with a face and voice, deserving agency
before the law in his own name. And yet, per force of legal
consistency—or of more deeply rooted legal grievances from gender
conformers (in this case, attractive female stewardesses)—the EEOC and
the federal courts could occasionally rule in favor of gender-bending men.
Nonetheless, as in the “re-birth” of the male flight attendant, such decisions
would strike mainstream Americans' heteronormative sensibilities as a queer
miscarriage of justice.
[38] The benefits
of these decisions by the EEOC and the federal courts in favor of Mr. Diaz have
been widely shared. The Court of Appeals decision in Diaz v. Pan Am
provided clarity on the BFOQ clause of Title VII, establishing a narrow
standard for excluding people of one sex from work. The Court refuted the
notion of making employment decisions based on customer preference and even
restricted the company's role in determining whether excluding one sex was
“reasonably necessary for the normal operation of that particular business or
enterprise.” To clarify the legislative ambiguity that was arguably essential
to its passage, the Court imposed a new definitive interpretation of the BFOQ
clause: “The use of the
word 'necessary' in section 703(e) [of Title VII] requires that we apply a
business necessity test, not a business convenience test. That is
to say, discrimination based on sex is valid only when the essence of
the business operation would be undermined by not hiring members of one sex
exclusively.” (US Court of Appeals) Since the Court decided that airlines'
essential business was transporting passengers safely, they judged that a BFOQ
was not appropriate for the job of flight attendant. The Diaz precedent of determining a
BFOQ based on “essence” still holds in US jurisprudence and has allowed women
greater access to a variety of careers from which they were traditionally
excluded. It has also established greater access for men entering women's
work, even for male secretaries and male nurses, those gender-bending menaces
feared by the early EEOC and Congressman Goodell.
ACKNOWLEDGEMENTS: I thank the Walter P. Reuther Library at Wayne
State University for granting me access to the Association of Flight Attendants
(AFA) archives and the National Archives Southeast Region for access to the
records of Diaz v Pan Am.
WORKS CITED
Barry, Kathleen. "Femininity in
Flight: Flight Attendants, Glamour, and Pink-Collar Activism in the
Twentienth-Century United States." [dissertation] New York University,
2002.
Civil Rights Act
of 1964. Title VII: Section 703(e). <eeoc.gov/policy/vii.html>
“'Coffee, Tea or
Milk' Can Be Served Aloft by Men, Agency Rules.” Wall Street Journal.
Feb 26, 1968: 15.
Collier, Bert.
“Youth Admits Slaying of Airline Employee.” Miami Herald. Aug 8, 1954: 1A.
Danovitch,
Sylvia. "History of the Equal Employment Opportunity Commission: Interview
with Sonia Pressman Fuentes." 1990. <utoronto.ca/wjudaism/contemporary/articles/history_eeoc.htm>
Equal Employment
Opportunity Commission. Commerce Clearing House EEOC Decisions. Chicago:
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___________ .
“Flight Cabin Attendant: Opinion that Sex is Not a Bona Fide Occupational
Qualification for Position.” Feb 21, 1968. 33 Fed Reg 3361.
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Commission on Sept 12, 1967, on the Subject of 'Occupational Qualifications for
Position of Flight Cabin Attendant within Meaning of Section 703(e) of the
Civil Rights Act.'” Located in Diaz v Pan American Airways records, file
3. National Archives Southeast Region. Atlanta, GA.
Fejes, Fred.
"Murder, Perversion, and Moral Panic: The 1954 Media Campaign against
Miami's Homosexuals and the discourse of Civic Betterment." Journal of
the History of Sexuality 9.3 (2000): 305-347.
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Cynthia. Testimony before Court. Proceedings of March 31, 1972. Located in Diaz
v Pan American Airways records, file 2. National Archives Southeast Region.
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Alice. In Pursuit of Equity: Women, Men, and the Quest for Economic
Citizenship in 20th-Century America. New York: Oxford University Press,
2001.
Kilpatrick,
James. “Down With Equal Opportunity: Day of the He-Stewardess Is Upon Us.” Miami
Herald. March 4, 1968: 7A.
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Jon. “Is This Any Way to Ruin an Airline?” Miami Herald: Tropic Magazine.
April 14, 1968: 18-20.
“The Only
Way to Fly.” Los Angeles Advocate 2.3 (March 1968): 4.
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World Split Open: How the Modern Women's Movement Changed America. New
York: Viking, 2000.
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Charles. Letter to Don G. Gerloff. Jun 15 1966. Folder “400.5 – 1966.”
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Stewardesses Division Collection. Wayne State University. Detroit, MI.
Rundell, Richard.
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Bona Fide Occupational Qualification for Stewardesses: Statement of United Air
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University. Detroit, MI.
Smith, J.L..
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Airways, Inc.. April 6, 1971.
Contributor’s Note:
PHIL TIEMEYER is completing his degree in American Studies at the University of Texas at Austin, before beginning a position as Assistant Professor of US History at Philadelphia University. His dissertation, entitled “Manhood Up in the Air,” analyzes the sexual and gender politics of male flight attendants throughout the 20th century. The history of these men illustrates how male flight attendants gradually helped to transform certain forces which were originally antagonistic towards homosexuality–such as corporations, labor unions, and even the law–into organs which have contributed significantly to a gay rights agenda.
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Copyright
©2007
Ann Kibbey.
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